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The top ten fonts for website design might change in order, but for the most part the fonts that make up this list stay the same due to their popularity. In general, the top ten list includes Arial, Frutiger, Futura, Gills Sans, Helvetica, Lucida, Optima, Palatino, Agfa Rotis, and Univers.
The reason these fonts are so popular is because they are simple and easy to read on computer screens with low resolution. As a result, most of the time fonts that are unique, wild, and distinctive are not used on web pages so as not to distract the reader from what is trying to be said and communicated through the font on the page. Since the website uses content to get the point across, it is prudent to use fonts that are easy to read. If you make it difficult for a visitor to read the content, they will more likely leave than put forth the effort. Consider the following points as well when developing your fonts for your website.
- Big Fonts
This is your web page and likely your livelihood, not a term paper or research project that has a defined style. Because of this, you can use big fonts, bold them, make them stick out and attract the reader. You can drive your point home with larger fonts and they also will be significantly easier for your visitor to read. The object of your website is to present information that is easily seen, read, and found by visitors. So, go ahead and increase the font size even in regular text that is not in a heading or title. Many of your visitors will thank you because they will not have to put on their glasses or strain to read the text. Sometimes bigger is better.
- Sans Serif
If you have no idea about fonts, how they translate to your web page, or how they will affect your visitors and ultimately sales, then you should definitely stick with a san serif font. The reason for this is that these fonts are the most legible and provide the best readability for visitors in a low resolution atmosphere. Don't take risks with your fonts, go generic and use a sans serif font. Your visitors will thank you for it and your sales will not suffer from it.
- Simple is Safe
Again, don't let yourself get carried away with your fonts and designs. Instead, keep the thought in mind that simple is safe. If you want to be bold and brazen in your website design then don't take that route with your fonts. Keep it simple, basic, and easy to read, and you will benefit significantly more than if you try to mix it up.
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